300+ Five Star Reviews ★ ★ ★ ★ ★
Your Hierarchy of Values is the Key to Unlocking Your Greatest Potential & Fulfillment
Every decision you make, every result you produce, is a direct expression of your hierarchy of values.
Clarity of Vision, Mission, and Purpose
Alignment Between Personal & Professional Life
Prioritized Decision-Making
Carly and Amar connected wealth creation to my values so I can create sustainable wealth that aligns with my life's vision. They made me do the hard work to realize my hidden assets so I can live out my values through financial freedom. Truly life-changing.
Why It Matters
Your Values Are Your Path to Authenticity & Leadership
Your values are more than beliefs—they are the foundation of your operating system and the blueprint for your leadership style. Living in alignment with your highest values creates authenticity, clarity, and consistent decision-making, allowing you to lead with purpose and impact.
Clarity in Decision-Making
When you know your hierarchy of values, every decision — from strategic priorities to hiring choices — becomes measurably clearer and faster.
Alignment Across Your Organisation
Leaders who understand their own values are far more effective at identifying, attracting, and retaining team members whose values align with the organisation's mission.
Quarterly Recalibration
Values shift as life and leadership evolve. We conduct Values Determination with clients quarterly to ensure their leadership remains aligned with their current highest priorities.
The Foundation
What Is Values Determination?
Values Determination is a structured, evidence-based process for identifying the precise hierarchy of values that drives your thoughts, decisions, and actions. Rooted in axiology, the science of human values, and developed by Dr. John Demartini, this process reveals not what you think your values are, but what they actually are, as demonstrated by how you live, work, and lead.
This distinction is critical. Most people believe they value certain things; family, health, money, but their daily actions often tell a different story. The Values Determination process closes that gap by examining multiple areas of your life, uncovering consistent patterns that reveal your true hierarchy of values based on what your life actual demonstrates, not fantasies nor ideals.
At West Coast Growth Advisors, we integrate this process as a foundational step in each executive engagement and help you uncover what's most important and fulfilling. Before helping you lead more effectively, we first uncover what you are truly driven by, consciously or unconsciously, so your personal and professional growth aligns with your highest values, creating clarity, purpose, and resilience to achieve what's most meaningful to you.
Axiology
When your values are clear to you, making decisions becomes easier. When your life is aligned with your highest values, you experience a sense of fulfilment, meaning, and purpose that no external achievement can replicate.
— Principle of Axiology
(the study of human values)
Experience the Most Advanced Human Behaviour Methodology
Let's Find Out Why and Where Your Stuck, Schedule a 50 minute Discovery Call
“You don’t get what you say you want.
You get what your life demonstrates you value.”
— Dr. John Demartini (Founder of the Values Determination Process)
The Path to Fulfillment
Values are about what your life demonstrates, not the moral injections of outside authorities that you've been indoctrinated to think they what's good and right, or what they should be.
They are unique to you, and are the greatest unconscious and conscious drivers to help you achieve what's most meaningful and important to you.
Let our team guide you through the process.
Determine Your Values
Uncover the precise hierarchy of values driving every decision you make. Align your leadership and your life with what matters most to you at your core.
Takes 20 mins
Completely free
Understand what drives you
Get Started 4 Steps to Maximizing Your Human Potential
1
Discovery Call
We schedule a dedicated 50 minutes session to walk through your Values Profile together, explore the implications for your leadership and decision-making, and identify the highest-leverage areas for alignment.
2
Values Assessment
You will complete a structured questionnaire that examines what your life actually demonstrates across multiple areas of your life to reveal your true hierarchy of values. This takes approximately 30 minutes.
3
Customized Plan
Our advisory team reviews your responses and prepares a detailed Values Profile of your hierarchy of your top values, with analysis of how each value is currently expressed in your leadership and life.
4
Executive Coaching
Your Values Profile becomes the foundation of your ongoing coaching engagement. Every strategy, goal, and challenge is examined through the lens of your values hierarchy, ensuring that your growth is authentic and sustainable.
Personal Growth & Leadership Articles
Explore the realities of leadership and the challenges you and your team will face. Learn how observing both sides, integrating feedback, and elevating your awareness directly reflects your growth and evolution.”
The Full Suite
Executive Coaching Services
Great companies are built by developing great people who execute with discipline
1:1 Executive Coaching
A deeply personalised coaching engagement built on the most advanced human behaviour methodology available. Designed for CEOs, Founders, and senior executives.
Values Determination
Uncover the precise hierarchy of values driving every decision you make. Align your leadership and your life with what matters most to you at your core.
Conflict Resolution
Resolve high-stakes conflicts in partnerships, personal relationships, boards, and leadership teams using the most advanced human behaviour principles available.
Customers testimonials
What our customers are saying about us.
Having no idea what to expect coming in, showing up with an open mind and heart, this was an experience that was way more than I could have imagined. Realigning my actions with my authentic values. Recognizing that it was no accident that I showed up. Clearing old baggage that was getting in the way and creating fear, doubt, and limiting my potential. I'm excited and energized as I move forward in my mission, vision and purpose. Thank you!
A wonderfully thought out journey towards finding a deeper understanding of one's SELF.
Was a great time learning & understanding my values in depth. Definitely have seen a transformation happening throughout the journey.
Regularly spending time going through this has already made a massive impact on myself, my business & my relationships. Thank you Amar & Carly for the endless amount of value & wisdom! I highly recommend this experience to those who want to take control of their life, business & relationships!
I came in unsure of what my future would look like and feeling very demotivated. I learned about how my values make me the person that I am and it explained why I was unhappy about my choices, whether it was my career goals or my inability to understand why the people around me act and behave the way they do. Working on myself helped me understand the people in my life better as well as understand what steps I want to take in order to become my own authentic self. Amar and Carly helped me achieve that clarity I needed to become my own authentic self, something that I was suppressing in order to keep the people around me happy with who I was as a person. With the knowledge I gained, I can now focus on myself and my values and achieve my own greatness.
“Where your talents and the world's needs cross, there lies your vocation.”
— Aristotle
Speak with a Strategic Growth Advisor
Let’s assess what’s really driving, and limiting your growth.
Uncover the hidden value hierarchies driving your decisions, priorities, and leadership style
- Dissolve emotional blind spots that distort judgment and strategic execution
- Recalibrate your perception to eliminate internal conflict and indecision
- Align your leadership with your highest-order purpose to create measurable, scalable impact
Experience a Breakthrough each week
We believe great companies are built by developing people in alignment with their values
Authenticity
Purpose
Clarity
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