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Episode 2 - Purpose Meets Profit: How Nichole Daher Built the First Autism Therapy Franchise in America

In this episode of Built for This, Carly Pepin sits down with Nichole Daher, founder and CEO of Success on the Spectrum, the first autism therapy franchise in the United States — now with over 70 clinics across 18 states.


Nichole’s journey began as a mother on a mission, searching for the right care for her stepdaughter with autism. When the support she needed didn’t exist, she created it — and in doing so, changed an entire industry. 


What started as one small clinic has become a nationwide movement, providing transformative care for thousands of families.


Carly and Nichole explore what it really takes to scale a purpose-driven organization — from building strong systems to maintaining heart-led leadership. Together, they unpack how Nichole balances purpose and profit, empowers franchisees to succeed, and keeps mission at the center of every business decision.


Key Themes:

  • Purpose Fuels Profit: How Nichole’s mission-first mindset turned passion into a scalable, sustainable business.

  • Franchising with Heart: Why successful systems start with empowering people — especially those driven by personal purpose.

  • Structure Creates Freedom: The power of process, automation, and organization in enabling deeper human impact.

Memorable Quotes:


“I didn’t plan any of this — I call it a happy accident. Destiny just pointed and said, ‘You.’”


“We make profit with purpose because of our passion — the three P’s that keep everything together.”


“Every child gets better. Every parent gets hope. And every franchise owner gets to wake up knowing their work truly matters.”


Connect with Nichole Daher


Website: https://www.SOSfranchising.com
Facebook: https://www.facebook.com/SOSAutismFranchise
Youtube: https://www.youtube.com/@sosfranchising
LinkedIn: https://www.linkedin.com/company/sos-franchising/
Nichole’s Book: https://www.amazon.com/dp/B0FJ8CVZQR/


Listen to the Episode


YouTube: https://www.youtube.com/watch?v=fgLcDLZBrCY

Spotify: https://open.spotify.com/episode/71O59frLpWZJJiS5HNLHKF?si=70zxZWE_TACR_aZreXdxwA

Apple Podcasts: https://podcasts.apple.com/us/podcast/purpose-meets-profit-how-nichole-daher-built-the/id1835497020?i=1000735222083


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